Let's have a chat!

Send us an email

hpf.design.nyc@gmail.com

You Need Designs.

We Got Skills.

Your satisfaction is our measure of success.


Over the last 15 years, we have collaborated with
a variety of leading brands, consistently ensuring that our designs speak their language,

at every point of sale.

David Yurman

We created glamour and theater while still keeping the jewelry secure.

Store Planning, Visual Merchandising, FF&E

BareMinerals

We built sustainable design systems for high productivity at point of sale.

Fixture Design, Visual Merchandising

Tiffany & Co.

We executed on the vision of Arsham to build an in-store experience.

Pop-up Design, Construction Management

M·A·C

We implemented creative campaigns across all retail touchpoints.

Industrial Design, Graphics, Visual Displays

Ralph Lauren

We issued design documents for wholesale store development.

Interior Design, Construction Documents, FF&E

Sunday Riley

We designed, delivered and launched new consumer beauty products. 

Packaging Design, Art Direction, Production

Louis Vuitton

We supported a display idea with 3D models for production.

3D Modeling, Rendering, Drafting

FENDI

We produced & installed bespoke window displays across America.

Local Production, Window Display Installations

Dover Street

We designed Tiffany X DSM heritage collaboration pop-ups worldwide.

Pop-up Design, Construction Management

TOM FORD

We issued design documents for cosmetics open sell & boutiques.

Rendering, Drafting, Design & Artwork Releases

The best design tells your story.

/Expertise

01/ Branding & Design

Crafting your brand's signature look in a crowded marketplace.

02/ Art Direction & Storytelling

Connecting with your customers through your stories. 

04/ Global Production

Partnering with leading suppliers to build your project to life.

03/ Graphics & Packaging

Creating your unique visual identity for retail point of sale.

05/ Technical Development

Drafting your technical design documents for production.

06/ Merchandising Strategy

Developing relevant strategies for the current consumer marketplace.

Credentials

LEED® Green Associate ™

U.S. Green Building Council

Authorized Rhino (3D) Training

McNeel Miami

Packaging Design

Fashion Institute of Technology

Exhibition + Experience Design

Fashion Institute of Technology

Collaboration is key to your success, and ours. We work with your team at every stage of the process, so that we craft your story together. 

/Agency

We are HPF

And we are here to create visual merchandising & packaging design solutions for your company.


Based in NYC and active worldwide, we translate your voice through strategy, creativity and retail innovation.

Heather Paige Figueiredo – along with her network of creative artists, planners, designers and fabricators – strive to create brand experiences that people never forget. We dream your story with you, and then build it into life.

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