HPF is the in-house design director for the store design & visual merchandising department.
Featured projects include the International Open Sell Design System Gondola and Countertop Units.
Brief
Overhaul the bareMinerals store design & visual merchandising vision to amplify an evolved brand identity and improve the overall guest experience in-stores.
Solutions
We designed a system to streamline the intricacies of merchandising using modular, sustainable, and high-quality materials infused with recycled content.
About
BareMinerals began with a vision to give you better bare skin every day. Today, their commitment to clean, conscious, skin-improving cosmetics is stronger than ever.
Credits
HPF led the overhaul concept, supported by their talented team of specialists - including Diam Displays & Blue Factory Design.
